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QANTAS 2015 Lunar New Year Sale
 

Qantas launched great Lunar New Year fares to Singapore, Hong Kong and Shanghai – engaging Etcom to develop the media strategy and all in-language campaign materials. Our creative, targeting the Chinese community, promises more happiness this Lunar New Year with a great fare from Qantas. Etcom also managed a publicity campaign to spread the message further.

 

 

Campaign Details

Client Qantas
Media Press. digital, publicity
Languages Chinese